(This post was last updated on September 2021.) Feel free to jump straight ahead to any of the following sections: What is Computer Telephony Integration (CTI)? How does a computer telephony integration software work? Simplifying customer satisfaction with CTI integration How can you use…
Marketing automation – the king among customer retention strategies
Customer experience management refers to the various processes and strategies that a business develops so as to deliver a great customer experience throughout the customer journey for every single lead. Simply put, it is what the company does to keep their customer happy. It can…
[Webinar] 7 Customer Engagement Strategies to Improve Retention
A couple of months ago, our then Chief Evangelist, Nikhil Kumar, conducted a Webinar in collaboration with Leadsquared. Through his talk, Nikhil shared the different customer engagement strategies that helped him improve customer retention. He touched upon 7 different engagement strategies he swears by and even…
3 things you can do to bring back churned customers
Churn is an important metric for a SaaS business. Strike that. It’s one of the most important metrics for a SaaS business, especially, in its early stages. There are never ending discussions on what an acceptable churn rate is. Honestly, I don’t see how there…
The Secret Sauce to Customer Retention
Today, customers want everything. They want-it-all – the competitive pricing, the dynamic performance and above everything high-quality service and support. What’s more, they won’t even think for second, before shifting over to someone else if they don’t find the stuff they are looking for. If…
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