As more and more businesses like Nowfloats, Zepo, GoDaddy, Bigrock bring businesses online, the power of inbound marketing is growing even in India. In the Silicon Valley there is an interesting concept of Cold Calling 2.0 growing driven by Aaron Ross with “Predictable Revenue” and…

    I always get flurried with requests for vanity numbers at Exotel. I never quite understood why it was so necessary for these businesses to have a vanity number. This got me curious so I did a bit of research around this. I was…

The posts under “Technology adoption in Indian Restaurants” will be an attempt to explore various technological touch-points for a restaurant like the web site ,POS Solution , reservation/home delivery mechanism, feedback tools ,logistics, loyalty Management and much more.The current post explores why/how Tablets are replacing…

We are in the midst of the mayhem going around a single emergency or helpline number. TRAI is talking about drafting a proposal and we guess it will be a couple of years before we see the light of this number in India. But, why? Don’t we…

Tools for Survey, both offline & online in India Before we dive-in, do read how surveys are mostly done by outsourced agencies (in this case in-house for Dilbert, and his HR team.) Please click on the image, enlarge it and read it. We recently came…

What are the different kind of phone numbers available in India for businesses & entrepreneurs? We often on chat, e-mails, calls get the immediate question from businesses/entrepreneurs that what kind of a phone number is available? It is still unclear, and the telecom operators especially...

Had an opportunity to attend a very close-knit session with a lot of smart people on Google+ Hangout thanks to Ashish Sinha, Jayadevan from the NextBigWhat team and it had some stellar people sharing their experiences in the SaaS Inbound Marketing space like Paras Chopra…

I have had some interesting debates with a few people who are now in the process of growing their business from a 5-10 member team to a 50-200 member team. Many of them feel that the cost of hiring, staffing, rent & process setting up…

Free Product Managers is something we mentioned in the previous post – “Working closely with customers” – this itself is what should not get the better of a product company. Customers will always want something specific for themselves and will request customization, but where do you draw the…

With time a startup evolves, we have also over a period evolved and this is a 3 Part series on evolving as a young SaaS company in India, with the first thing you must always do is Work very very closely with your initial customers….