Himanshu Gupta
Written By
Himanshu Gupta
Himanshu is part of the content team at Exotel. He’s passionate about marketing, growth hacking & reading growth stories.
15 Call Centre Metrics & KPIs to Measure your Call Centre’s Performance
Businesses across industries are focusing more and more on improving customer experience and building a loyal customer base. As a matter of fact, 96% of customers say customer service is important in their choice of loyalty to a brand(Source). Brands are constantly making changes to...
How Exotel can Aid the Quick Setup of Telemedicine
Telemedicine has been there in India for a long time. We’ve all used apps like Practo, M-fine for consultations at some point in time. However, adoption was very limited when it came to traditional healthcare institutions. But that's changing.  Telemedicine (aka Telehealth) is the process...
State of Telemedicine in India and the Factors Driving Its Growth
The recent pandemic has completely changed our habits. With social distancing being the new norm, we are figuring alternatives to make things work. Remote collaboration, fitness classes online, online classrooms, etc. have been possible because of the role of technology. The COVID-19 pandemic has put...
4 Drawbacks of using VPN to Power your Remote Call Center (& Solution)
In our last article, we covered a few best practices for supporting customers remotely. We also touched upon how using a VPN to enable remote working for support/sales agents can hamper customer service.  Remote customer support is the need of the hour, and there's a...
4 Do’s and Don’ts When Supporting Customers Remotely
The recent coronavirus outbreak has forced organisations to embrace remote working. It’s no longer a privilege; it’s a necessity. While remote working culture has been there for a while, for many companies, it’s a new thing. Without the right strategy, it can be difficult for...
6 Customer Service Trends that you’ll want to adopt in 2020
The idea of customer service has been around since the 1800’s (just after the invention of the telephone). It gave customers the flexibility to make enquiries/ask for support over the call rather travelling to an office. But customer service today is completely different from what...
6 Things to Consider when choosing a Cloud Telephony Platform
More businesses are choosing cloud platforms over an on-premise setup. With cloud telephony, there’s no infrastructure cost involved, it’s very flexible and highly scalable. This makes it a perfect fit for both SMEs and enterprises. But when you look in the market, there are hundreds...
Tracking Offline Marketing ROI using Virtual Numbers
For businesses, understanding the ROI of different marketing channels is crucial. They inevitably need this data in identifying the best performing campaigns, audience, and channels. But tracking marketing ROI is difficult for certain channels like print ads, radio ads, etc. This is why companies are...
4 Business Communication Trends to look out for in 2020
You can find the latest trends in business communication for 2021 here. In the past few years, customer experience has climbed up to be the most critical element for businesses. In fact, at the end of 2020, customer experience will overtake price and product to...
4 Examples Of How Businesses Can Use Inbound Calls for Lead Generation
The fastest way for a prospect to express an interest in a business’s offering is by picking up the phone and giving them a call. Most marketing collateral including the website display a phone number. Even effective lead generation avenues like Google Adwords have an...
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