Industry – Hyperlocal

The hyperlocal space has recently grabbed the public eye. With local offline services now being available anywhere and everywhere, the hyperlocal space has seen a surge in demand like never before. Companies such as UrbanClap, LocalOye and Swiggy have been making a mark in the hyperlocal space in India. From delivering groceries to making affordable hotel rooms available, they are providing quality services locally.

Bridging demand-supply gap that’s prevalent, companies such as these have scaled their operations using cloud telephony solutions. Exotel is helping these companies scale their operations in an efficient and inexpensive manner.

A few ways in which cloud telephony helps hyperlocal players:

1
Safeguarding customer privacy – with a simple “click-to-call” button in their delivery personnel facing app, Exotel helps safeguard customer privacy via number masking aka number anonymisation. Both the parties involved are connected without revealing phone numbers. All the calls are tracked and recorded. They are also available for scrutiny later.
2
Professional customer call handling – all customer calls are greeted with a professional IVR and routed to the right team/agent based on the customers’ input.
3
Single platform for customer conversation history – by integrating Exotel with their CRM, the business can streamline their data. All customer conversations can be found in the CRM and a single platform will have all the relevant information.
4
Order status update – Automated SMS can be used to update order status in real-time and keep customers informed.

Some Customer Success Stories

Swiggy uses Exotel to streamline its operations & make deliveries without compromising on the customer privacy or experience

Read Story

How Peppertap uses Exotel to make deliveries without compromising on the customer privacy or experience

Read Story

Resources

Automated Calls vs SMS Reminders: Why calls win

Millennials might prefer SMS over calls, but statistics prove that when it comes to reminders, calls reigns supreme. A reminder SMS is bound to get lost in our inbox that is already swamped with text messages.
This white paper helps understand the unique ways in which automated calls can be used for reminders.

Boosting Customer Experience for Legacy Systems Through Automation

A leading online ticketing platform cuts 60% of its cost simply by automating the incoming support center on top of existing legacy systems. This layer of automation has helped them cut down on the workforce by 30 agents, and also provide quicker and better customer experience.

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