Masked Phone Numbers

Use case

Number Masking For Customer Privacy

Connect your customers to drivers, delivery personnel or vendors, without revealing their phone numbers

What is number masking?

Number masking or call masking is the best way for businesses to safeguard their customers’ identity, and prevent misuse of sensitive information, enabled by anonymization of customer’s phone number. This solution allows you to connect two parties without revealing either party’s phone number.

How It Works

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Driver/Executive gets assigned to a customer

Clicking on the ‘call customer’ button in the app, automatically makes a call to Exotel’s virtual number.

Exotel reaches your server

Exotel pings your server with the driver’s/ executive’s details. Your server returns the corresponding customer’s number

Exotel dials customer number

Exotel connects the assigned executive to the respective customer

Customer number masked

Customer/passenger numbers are masked from drivers/executives as virtual number acts as a bridge between the parties

Try Exotel’s number masking solution free for 15 days

Get $15 free credits on Sign-Up

How businesses use number masking

Take a glimpse of how Exotel’s number masking solution helps businesses on a day to day basis

Advantages of masked phone numbers

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Ensure customer privacy

Your customer’s phone number is never revealed during the transaction. After all, the onus of protecting the customer’s privacy falls on the business

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In-platform transactions

Number masking is also the best way to avoid off-platform transactions thereby allowing you to monetize better

Save cost

Call your customers without depleting your employees’ mobile balance. Connecting them via Exotel is more cost efficient

Track & analyse

Track, record and analyse all your customer conversations to gain insights in real-time

How businesses use number masking solution

Managing vendor and buyer conversations

For a marketplace, it’s critical to track and manage all the leads. It’s also important to prevent conversations from going off the platform. Number masking for communication can greatly help you achieve both.

Last-mile delivery tracking

Phone number masking feature allows the delivery agent to reach the customer over a call in case they need to without having access to their phone number.

Driver and customer communication

Using number masking ensures that customer information is not shared with the drivers. This helps in protecting the customer’s privacy and to prevent misuse of sensitive data.

Industries that use number masking

Ecommerce, 3PL and Food Delivery

Number masking allows delivery agents to connect with customers without revealing contact details. This is enables companies to safeguard customer privacy and be compliant with the PDPA and other similar laws.

Marketplace

It’s crucial to use number masking for lead tracking and prevent conversations to move out of the platform.

Cab and bike aggregators

Using Number Masking, companies ensure that sensitive customer information is not shared with drivers. This adds to the safety of the passenger when traveling.

Leading businesses use our call masking solutions

How Ola implemented number masking using Exotel

Swiggy uses number masking to protect their customers’ privacy and give them a seamless experience

Number masking feature shields their customers’ privacy and offers superior communication

Mobile Number Masking

Mobile numbers have become a person’s identity. The onus is on businesses to ensure that the privacy of their customers is protected. This whitepaper gives you details why this is necessary

Asia’s most innovative companies use Exotel

Chirag Patel

Exotel's API documentation and implementation process is extremely simple and easy to follow. There were no hassles in setting it up. We use other cloud telephony platforms as well but Exotel gets a big thumbs-up from us for their ease of use.

Engineering Manager, 1mg