Best SMS Masking, Sender ID & Bulk SMS Marketing Software in Asia
Trusted by
Chirag Patel
Exotel's API documentation and implementation process is extremely simple and easy to follow. There were no hassles in setting it up. We use other cloud telephony platforms as well but Exotel gets a big thumbs-up from us for their ease of use.
Shashank ND
We have worked across cloud telephony players and with other vendors, but the fact is Exotel is dependable.
Prateek Jain
The number masking feature has been a very worthy addition to making our customer experience even better.
Rajkishan
Exotel's automated calls have helped in increasing our service levels and reducing our costs since there is no need for any manual intervention.
Praveen Kumar
Exotel's APIs are very clearly defined. Our tech team could integrate them in no time. It’s easy to incorporate into any product.
Satish Chugh
Very supportive and understanding staff who have lived up to every expectation, and at times exceeded them too.
What is SMS masking?
SMS masking service allows you to create brand recognisability through a customised sender ID. Whether you’re sending transactional messages or promotional bulk SMS-es, you can customise the name that your customer sees while receiving them. For instance, our sender ID could be ‘EXOTEL’.
How SMS masking works
Choose a string of six characters to replace your phone number
Exotel will verify the sender ID along with the operator
Once verified, you can log in to your dashboard and send SMS-es with the ID instantly!
For a step-by-step process, visit the Exotel Support Center.
Advantages of using SMS masking
Identifies the sender
Customers will immediately know that the SMS is from a brand when it has a unique sender ID.
Improves brand awareness
Customised sender ID will help your customers recognise that the message is coming from you, building credibility.
Increases customer engagement
When the customer sees a known brand name instead of an unknown number, they are more likely to open and read it.
Effective one-sided communication
You can prevent customers from responding to your messages or calling the number by masking it with a sender ID.
Here is how NearBuy has used our SMS Masking solution:
Nearbuy
How Nearbuy (Groupon) uses our business SMS service
Nearbuy’s entire business revolves around their interactions with customers and dealers. Therefore, getting in touch with their clients and traders within a specific timeframe is the key to running their business operations efficiently. This led to Nearbuy getting in touch with us for smart solutions for their business.
FAQs
Some of the most common use cases for SMS masking:
Following are the few ways business use SMS to engage with their customers
Bulk SMS Campaign
Use sms broadcasting software to reach out to all your customers with personalised messaging based on your marketing requirements
OTP Verification
Timely OTP verification SMS that helps improve the security of your business
Appointment Reminder
Remind your customers about their appointments with automated business SMSes.
Billing & Payment
Send your customers timely and helpful payment reminder
Survey & Feedback
Business SMS (alongwith SMS masking) is the most non-intrusive way for you to collect feedback from your customers after every interaction
Status updates
Keep your customers updated about the status of their order, payments, deliveries, etc. via SMS
The Exotel Advantage
Superior Quality
Best success rates, voice quality and reduced latency
Scale at Ease
Grow at will, expand without worrying about infrastructure
Superior Reliability
Best in class uptimes of 99.94% including operator uptimes
Best Support
24×7 customer support via phone, email and Twitter
Simple to implement
Sign up and get started in less than 30 minutes, integrate easily using our REST APIs
Extensive Reporting
Easy to understand, detailed reports sent every day
Find out how Exotel can work for you. Set up a call.
We are India & SE Asia’s leading cloud telephony & communications operator. Let us show you how!
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