SMSes not only have 98% open and read rates but are also read within the first 90 seconds of the delivery. Clearly, SMS is a valuable communication channel for businesses and one of the most common uses of SMS is to run campaigns. (Source: CTIA...
(This post was last updated on January 2022.) It’s easy to forget the little things you scheduled through the week in your planner, unless you set reminders for them. From healthcare to banking to recruitment -- message reminders can be easily leveraged as a...
The text message is 26 years old today. According to a report, the worldwide SMS traffic is growing at 8.3 trillion annually! SMS is a direct and instant channel, with 90% of incoming messages being read in three minutes. SMS campaign (also called SMS marketing) is...
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