The performance of outbound calling campaigns has changed drastically as the business world moves more towards a qualitative and a relationship-focused approach. There are many factors that determine the success or failure of an outbound campaign – most lie in the right planning and preparedness…
Improve customer experience with marketing automation
An average buyer’s journey today has changed drastically from what it was a few years ago. Thanks to the internet and of course changing consumer expectations, a lead finishes almost 60% of his buying journey before getting in touch with your sales rep for the…
